Maison Blanche Department store (at 1901) was
a major draw to the Crescent Airline Shopping Center. From its beginning in 1898 on Canal Street, MB grew into a regional
chain. It was founded by German-born Isidore Newman, a business man and philanthropist whose donation to establish the Jewish
Orphans Home in 1856 which evolved into the exclusive Isidore Newman School in uptown New Orleans. This photograph above
was taken in 1956, the year the shopping center was built. MB’s next door neighbor was Goldring’s -- another
Canal Street store that, for the first time, expanded with a location in Metairie. It is pictured below in 1967. Other stores
in the center included a Walgreens, Hobbyville, The Harem cocktail lounge, Imperial East Gifts, Thom McAn shoes, My Shop,
Mayfair of New Orleans, Baker’s, and National Shirt Shop.
(Courtesy of the Louisiana Digital Library.)